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Flambeau Outdoors™
Launch First Decoys That Match the Ultraviolet Reflection of Feathers
Introduces Decoys with UVision™ Paint |
Flambeau, Inc. and Twilight Labs (Fargo, ND USA) have announced a licensing agreement to launch decoys painted to replicate the way birds see color.
Flambeau has secured an exclusive license to utilize the patent pending UVision™ coating technology on its leading brand of waterfowl decoys. Developed by the coatings scientists at Twilight Labs, UVision™ matches the reflectance of real feathers in the full range of light visible to birds, including ultra-violet (UV). |
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"With this technology, Flambeau can make the science-backed claim that its decoys are the only decoys with colors that look correct to the birds," says Brian Tande, Ph.D., Co-Founder of Twilight Labs.
All animals have unique sensory systems adapted for their environments. For instance, while humans see in three primary colors (corresponding to three types of "cone" photoreceptors in our retinas), deer only see in two primary colors, and consequently, have difficulty distinguishing blaze orange from common woodland and prairie colors. Hunters have been using this sensory advantage to improve deer hunting safety for decades. It is well established that birds see in four primary colors compared to a human's three primary colors. This fourth primary color corresponds to a fourth "cone" photoreceptor in their retinas that is sensitive to ultraviolet (UV) light. This fourth cone enables birds to distinguish color differences, invisible to humans, which correspond to the level of UV light reflecting off an object. By conquering the visual sensory advantage that birds have over humans, UVision™ gives hunters the confidence that their decoys finally look correct to the birds. |
| The scientists at Twilight Labs have determined that many feathers of game birds are highly UV reflective and that ALL feathers have a distinct UV reflection based on the natural pigmentation of each feather. Since current decoy paints are loaded with UV absorbers, standard decoy colors look extremely unnatural to the very birds hunters are trying to fool--even though they may look accurate to the human eye! Mature migrators and late season birds learn to flare from decoys with these unnatural colors. |
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Click Here to Read More...
* UVision is a trademark of Twilight Labs, Inc. (Fargo, ND USA) |
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 Site under construction…
More about this exciting
technology coming soon |
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